BubBlush. is a Rhubarb Kombutsa brand based in Austin, TX
A fizzy non-alcoholic drink with natural fizzy and tangy flavour. Founded in 2024, by two best friends the brand wants to highlight the celebration of authenticity and companionship and the importance of balance and quality in every aspect of life. That's why they’ve poured their passion and dedication into creating a beverage that not only satisfies the palate, but also nourishes the body and soul.
Year 2024
Services Creative Direction Brand Design Packaging Design
The brand really stands out on the shelves because of its colour and modern minimalist type focused packaging. The logo is accompanied by a fizzy drink icon that acts as a device and monogram as well.
The packaging design for the can and 6-pack box are very unconventional compared to traditional canned drinks and aim to appeal to the brand’s demographic.
The website and photography are clean and simple, and the elevated look and feel of the photos adds to the brands premium look and feel.
For the branding we wanted to showcase the dichotomy of the flavour and the fizzy nature of the drink, so the typography reflects that and the taste is coming across on red and pink colours
